Control mean, you can decide on yourself to act upon it. It is important for especially entrepreneur to learn the important of control. Control is one of the primary factor that dictate the final outcome of every business and investment venture.
Today, we heard about investor who invest in mutual fund and diversify. They are handing out control to stranger who do not really care about the investor money, but instead just to make sure they get their commission. I personally do not invested in mutual fund is because i has limited control for the investment. I simply can't do anything that was going to make the price of the fund get higher. I only will hope the faceless stranger of fund manager will give me a good new on next new year eve. Once invested in investment that we hardly to control, we are losing at the first round at the beginning of deal. That is way, today, we heard about million are losing trillion in any stock market crash especially at recent 2008. They lose, is because primary they do not has control over the possession of their investment portfolio.
The best way to illustrate the control factor, imagine yourself as a passenger to a stranger's vehicle such as taxi, or public bus or even your friend car. When the stranger driver speed off, or emergency brake or never slow down at coming steep corner, your heart beat roll, you felt insecure and probably realize that, your life is on his/her stake of driving skill. Instead, for same circumstances in every detail about the scenario illustrated, only you become the driver of yourself, do you fell secure, or even more safer? When you in control, you even can decide the destination yourself without need to ask for "permission". You can change course by your own preference. You can stop whichever you feel like it. And drive at any speed you comfort with. That is what i mean by control!
Here the main 10 important controls that every entrepreneur shall preach:
Control over:
- Yourself
- Your income and expenses (assets and liabilities)
- When to sell and when to buy
- ETC (Entity, timing and characteristic)
- Brokerage fee
- Taxes
- Management
- Access of information
- Terms and Condition
- Philanthropy
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